• For Advisors

    Many of your clients view their personal wealth not only as a means to live well but also as a way to create a meaningful legacy for future generations.

    Whether their philanthropic vision is to support the arts, conserve natural resources, promote medical advances or help an underprivileged child—now they have the power to be an activist, a visionary, or a protector of our planet.

    Benefaction provides simple and effective options to help your clients realize their philanthropic dreams, while maintaining the integrity of their investment, estate and
    tax- planning strategies.

    Talking about planned giving
    Disposing of highly appreciated assets
    Generating income
    Estate Planning
    Benefits
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    Talking about Planned Giving
    As a professional advisor you play an important role in helping your clients leave a legacy.
    Benefaction Foundation will partner with you to support your clients in creating and realizing their personal philanthropic vision.

    Any time you meet with clients to review their objectives is a good time to engage in a discussion of planned giving. However, the following life events typically present ideal opportunities to explore charitable gift planning as a means to help mitigate estate-, tax- or financial-planning problems.
        Will preparation
        Death
        Marriage
        Divorce
        Re-marriage
        Family expansion

    All these situations provide an appropriate opportunity to engage clients in deeper discussions about their overall wealth management strategy—including charitable gift planning.

    Disposing of Highly Appreciated Assets
    Many high net worth clients have their wealth tied up in a family business or farm, or own securities with significant capital appreciation. With thoughtful gift planning strategies, your clients may be able to unlock some of the appreciation, reduce capital gains tax and give back at the same time.

    Generating Income
    Retirement income planning is increasingly important as many high net worth clients and baby boomers have seen significant growth of their wealth in terms of securities, but now seek to re-align their asset allocation to produce more income. This scenario may leave clients facing significant taxes; however, gift planning provides creative ways to turn those gains into cash flow, saving taxes and addressing charitable objectives.

    Estate Planning
    Perhaps the most opportune time to talk to clients about gift planning is during the estate- planning process. A key strategy to lessen tax burdens on your clients’ estates is to add a charitable giving aspect to the plan. Estate planning tools do more than simply reduce tax burdens, they allow clients to communicate with and transfer their wealth to family members.

    Benefits
    Attract new assets by offering a more holistic wealth management solution to clients and prospects. Benefaction programs allow you to meet the increasing demand for philanthropic solutions among affluent clients.

    Retain existing assets by meeting your clients’ philanthropic objectives, while retaining their charitable assets under your management.

    Extend your brand value. Benefaction facilitates private-label solutions branded under your firm’s name.

    Protect your clients from the ever-growing number of fundraisers who solicit their support, but may not fully reflect your clients’ charitable objectives.

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    Community Foundations of Canada's website has a Gift Planning Matrix, which can help you to determine which types of gifts might be most appropriate for particular clients.

    Call us to learn more about how Benefaction can help you help your clients do a world of good. Contact info@benefaction.ca or call 1-866-514-2612.

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